Case Study - Gatehouse Media Applies Collaborative Map Editing Across Departments
Many business processes can be enhanced or improved through the application of business mapping software. For instance, a customer list exported from a CRM system when viewed against an accurate map provides new levels of insight for strategic planning. Add demographic map layers and additional business intelligence can be derived.
Many MapBusinessOnline customers have requested the ability to share their maps with their co-workers for better communication, broader analysis platforms, and for improved productivity. Now MapBusinessOnline offers the ability to share editable maps with advanced map users.
MapBusinessOnline collaborative map editing enables a team of map editors to share the privilege and the responsibility of managing a business map, driving accountability into your business processes. Additionally, shared map editing means your business is tapping into a team of minds focused on a shared problem. Your business will benefit from a collaborative map solution.
Collaborative editing as applied to sales organizations empowers sales leaders, encourages feedback from the field and communicates goals, objectives, and results effectively and quickly. A sales territory management map can be viewed by the entire organization, but editing responsibilities might be allocated to regional sales managers, accounting, and a sales engineering team. Such collaboration provides business focus for a variety of stake holders in your organization – driving results, encouraging process improvement, and engaging teams at diverse levels within the organization.
Market analysis maps provide insight into the nature of your typical customer, your preferred market areas, and you best performing demographics. Expand the scope of your market analysis with shared map editing.
Shared map editing lets your operations team share editable maps across shift schedules. MapBusinessOnline provides more than optimized routing support for your mobile teams. For instance, using MBO team editing your map administrator can designate multiple team editors to handle map edits across various work-shifts. Map editors are able to designate who has map editing privileges, data editing privileges, or both. So a team member might be allowed to update delivery records for a customer location, but is not allowed to change warehouse addresses.
Collaborative map editing spreads the knowledge around your organization so you don’t put too much pressure on just one scheduler or nurse team leader. Make sure your leveraging your best and brightest employees by giving them map editing privileges. Create consistent capabilities and controls across work shifts.
Are your sales associates ready for the next level of sales accountability? A shared map with editing capabilities will help them plan more effectively while assuring feedback is communicated to headquarters in near real-time.
Contact MapBusinessOnline and find out more about how collaborative map editing can improve your business processes. Take our FREE trial to explore www.MapBusinessOnline.com.
"We use MapBusinessOnline to prepare for sales meetings. The program’s territory mapping enables color-coded sales territories by zip-code helping to define sales responsibilities and keeping our focus on selling."
Christie Shedd
Operations Manager
AFTCO Bluewater
The Alternative Board (TED), an advisory board creation service for business of all types and sizes, used MapPoint to import customer locations, create and manage territories, and for visual market analysis. When MapPoint left them high and dry, they began looking for a MapPoint replacement. This process led them to MapBusinessOnline.
Over a period of a few weeks MapBusinessOnline shared several online web demo that showed exactly how MapBusinessOnline would replace and improve upon the mapping technology TED had become used to. The Alternative Board recently renewed their Map Business Online subscription for another year.
The Alternative Board
"We quickly grew from a one location small-business to a franchised business with 8 locations across the country. After selling our first few franchises, I realized I needed a way to map out a potential franchisee's territory. Initially I just wanted to be able to create territories based on drive time from an address, which is easy to do with MapBusinessOnline. What I didn't know I needed was the ability to export census data, including information on other dog related business, which is very helpful!"
Steve Sentner
Co-Owner
Paw & Order Dog Training