Visualizing Your Sales Pipeline

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A sales pipeline is a simple, graphic overview of where your sales are, and where you can expect them to be at the end of a given period. Used properly, it is both an at-a-glance snapshot of current opportunities and a predictive tool that can help you move forward effectively.

Like all sales tools, a pipeline is only as good as the data that’s being fed into it. Useful analysis requires looking beyond the bottom line at a range of different factors, including geographic and demographic realities for each of your sales territories.

That’s where MapBusinessOnline comes in. MapBusinessOnline is a cloud-based data-mapping platform that can be used to develop more accurate sales pipeline visualizations based on your business data.

How It Works

Sales pipeline mapping with MapBusinessOnline is easy and affordable. Import business data from your normal management system and view it against accurate, up-to-date maps with demographic information, adding vital context that shows you where your team is most effective and where additional resources are necessary to meet and exceed your desired quotas.

From there, MapBusinessOnline lets you create custom sales territories that ensure your staff is evenly distributed and positioned where they will have the most impact. Map Business Online even lets you share data among team members, leading to improved collaboration and ultimately more sales.

Other MapBusinessOnline features for your salesforce include:

  • Optimizing routes to make sales calls more economical and productive
  • Performing in-depth market analyses that drill down on specific territories – remember: geographic sales territories drive accountability into your sales force
  • Creating sales heat maps that show where you’ve had the most success and where you could improve
  • Planning for the future by identifying underserved communities near you

Working with MapBusinessOnline is easy and intuitive – the cloud-based platform integrates easily with Salesforce, QuickBooks and other software, allowing you to seamlessly share your most recent data between applications.

Why MapBusinessOnline?

There are clear benefits to visualizing any sales pipeline with MapBusinessOnline. As a graphic tool, it brings to light demographic insights that are easy to miss when looking exclusively at raw data. MapBusinessOnline shows you where your team is and where it needs to be. It also shows you who your current customers are and where the best future prospects might be hiding. When you visualize this information, you can make informed decisions and allocate resources in a more strategic manner.

To learn more about the benefits of using MapBusinessOnline for visualizing your sales pipeline, keep browsing our website. You can also contact the MBO team directly to request a free 1-month trial. Get in touch and get started today!

Learn How Our Customers are Succeeding with MapBusinessOnline

"MapBusinessOnline has made it easy for DriSteem to locate and compare Rep territories. Every single person in our office has a map from MapBusinessOnline at their desk and refers to it daily. We are thankful to be using MapBusinessOnline for developing our business and outside sales representative team!

Thank you MapBusinessOnline!
"

Abby Rogers
Marketing Coordinator
DriSteem Corporation


"I have been using MapBusinessOnline for about 8 months and couldn’t be happier with the services it provides. I have employees and myself who map around 250 routes monthly for our sales team. The interface is easy-to-use and the abilities are exactly what I need. My sales team finds the maps and step by step routes easy to follow and accurate. My store lists change every quarter and the uploading system allows me to quickly upload a new list and categorize the account by priority using colors and shapes. I have also used the heat mapping capabilities and found those easy to customize and quick to use. As with any advanced software, this does take a week or two to learn the more complex features, but it is well worth the time invested. This is the software I would have designed if I was to create one myself. Great job!!!"

Bill Hanavan
Director of Operations
Strategic Retail Solutions


"We've tried the REST now we are using the BEST. After searching and trying other mapping programs for our delivery operations team and finding that we just couldn't get all the features that we required, we finally found MapBusinessOnline. Not only did it have all the features we needed including Longitude/Latitude and optimizing delivery routes, but it provided us tons of other bells and whistles. MBO proved to be a superb tool for our operations team to create routes and territories with the click of a few buttons while also allowing our reporting team to make beautiful maps that help our executive team visualize the story the data was telling. We are using this for the 2nd year in a row and will be renewing when it is time again. We pride ourselves at offering cutting edge applications to our millions of readers and subscribers worldwide and love that MBO helps us stay ahead of the technology curve by continuing to update their product and features. The release of MBO for the Desktop was a great addition and only helps make using the product even easier. To the staff at MBO — Keep up the great work!"

Dow Jones

Popular MapBusinessOnline features

Build fast map visualizations of your business data

Map business data from various sources by street address, city name, ZIP code, or latitude and longitude. Plot 250,000 or more locations on a map at once. All you need to start is a spreadsheet with business data.

Visualize business data on map with various symbols

Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.

Design and visualize sales territories

Use our sales territory mapping software to create sales territories by ZIP code, county, or state. Aggregate demographics and sales data by territory. Search business data inside sales territories. Highlight territory overlap.

Emphasize customers density with heat maps

Highlight market areas that generate more business. Visually compare map areas for business potential. Select from a variety of heat map colors and options.

Color code maps by ZIP code, county, or state

Import business data by ZIP code to show it geographically. Create colorful maps for business analysis that connect real Census data to locations on the ground.

Display business data against demographic maps

Categorize geographic areas by population or household income. Explore new markets, business patterns, or social trends against color coded Census maps for business and competitor analysis.

Create powerful reports and presentations with maps

Embed map images into reports. Use interactive maps for effective presentations. Export map as PDF to create large wall maps.

Share business maps

Create interactive maps and share with friends, colleagues, dealers, customers, prospects or vendors. Share territory maps. Email saved JPEG and PNG files or embed map files in PowerPoint presentations. Includes PDF export for larger print formats.

Plan customers visits with optimized routing

Use maps to identify customers within a radius or polygon. Optimize visits sequence and generate turn-by-turn driving directions. Reduce travel costs. Improve ROI and productivity.

Perform Market Analysis for multiple sites

Search & segment data from multiple centers. Generate market area profiles. Find nearest store or pick up locations. Batch calculate distances, as well as driving times to multiple locations. Aggregate demographic data. Enrich a dataset with demographic or geographic variables.