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Are you familiar with a concept known as “location awareness?” Simply put, location awareness is the process of understanding and visualizing the customer, sales, prospect and resource locations around your business. The greater your location awareness, the more likely you’ll be able to better serve your customer base, identify opportunities that can lead to increased sales, and even detect competitive threats that could take a bite out of your market share within a specific territory.
By mapping business locations with the help of Map Business Online (MBO) software, you can increase your location awareness in any territory or region. Our user-friendly software allows you quickly and easily plot datasets on a map so you can visualize all relevant business locations. With our business location mapping software, you can:
Create territories based on zip code, state, county or other geographies
Symbolize and color-code all relevant business location data in a number of different ways
Optimize sales routing by targeting key customer and prospect locations within a territory, while also improving sales and delivery productivity
Perform drive-time analysis to determine proximity of customers and prospects to your business location (valuable when operating a retail store or other establishment that relies on heavy customer traffic)
Determine ideal locations for maximizing your business expansion plans
Utilize heat map views to accentuate sales hot spots
Optimize strategic business planning by identifying locations that are providing the best (and worst) sales results
Identify underperforming areas, as well as competitor strongholds
Easily Import Customer and Prospect Databases
Mapping business locations is easy with our software solution! You can “location enable” your customer spreadsheets by adding address columns to your database (if you don’t have them already). You can then quickly and easily import your customer prospect databases. Our business location mapping software allows you to import and display up to 100,000 records in a matter of minutes! MBO features the easiest user interface to make the process as smooth and seamless as possible — even if you’ve never used business location mapping software before.
Conduct Market and Competitive Analyses
Use our business location mapping software to perform a market analysis. This could be as simple as visualizing your prospects against a map to determine the prospect density within a given area. It could also be much more complex, such as first defining a geographic area by zip code and then adding other customer demographic information. You can also conduct a competitor analysis to determine competitor locations and compare them to your own business locations.
Share Business Location Information with Your Constituents
Mapping business locations with our software solution also enables you to develop information that can enhance your collaborative decision-making processes. Our interactive maps can be shared as image files or URL links. They can also be embedded in PowerPoint presentations or printed out as large, color-coded wall maps.
Contact Us for a Free Software Trial
Discover how our easy-to-use software can increase your location awareness. Visit our Web site to receive a no-risk, 1-month trial today. No credit card is required!
Build fast map visualizations of your business data
Map business data from various sources by street address, city name, ZIP code, or latitude and longitude. Plot 100,000 or more locations on a map at once. All you need to start is a spreadsheet with business data.
Visualize business data on map with various symbols
Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.
Draw circles, rectangles, polygons, and lines. Choose from a selection of line styles and fill colors. Identify map locations with text. Draw market areas and sales territories. Customize your business map.
Create interactive maps and share with friends, colleagues, dealers, customers, prospects or vendors. Share territory maps. Email saved JPEG and PNG files or embed map files in PowerPoint presentations. Includes PDF export for larger print formats.
Explore your data within circle or polygon areas. Organize search results into marketing lists or market areas. Export ZIP code demographics, territories, or marketing lists in Microsoft® Excel spreadsheets.