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Business mapping software such as Map Business Online has a range of potential applications. Organizations that know how to use it properly will gain a critical advantage in a tough economic environment.
What most people don't realize, however, is that mapping software is both an analytical and a marketing tool. With it, you can create compelling and accurate visual aids that help you leverage information more effectively — both for yourself and for your stakeholders. Here's a look at some of the ways you can create great presentations with Map Business Online.
Creating a Radius Map
A radius map pinpoints a specific location and draws a circle around it. It is one of the most immediate and impactful visual aids — it can display critical data within a specific radius of that location. With a radius map, you can demonstrate:
Where your nearest suppliers and vendors are, and how drivers can get there more efficiently
Where your customers are relevant to your franchise locations
Which nearby territories are underserved by your competitors
Where to deploy mobile salespeople for maximum effectiveness
What ZIP codes surround my location and their demographic make up
A radius map is only one type of visualization available in Map Business Online. The program also offers the options of creating heat maps, custom territories, drive times, and other graphics that express facts in a way that raw data can’t.
Telling a Data-Driven Story
Ultimately, creating a strong presentation is about translating numbers and statistics into a format that is impactful and easy to understand. Map Business Online takes your raw business intelligence — the data you accumulate in Excel, QuickBooks, Salesforce and other enterprise programs — and makes visual sense of it.
Overlaying information about your sales and marketing initiatives with demographic data tells you more about your customers and helps target future efforts on specific areas of interest. Business intelligence mapping software can also help you run test scenarios and compare sites for future expansion based on a variety of customizable factors like geographic segmentation, data filtering by geographic area or demographic category.
Who Can Use Map Business Online?
Organizations in a range of industries and sectors use Map Business Online. Businesses that thrive on outside sales can use it to create territory maps and deploy staff based on clearly define areas of accountability. Franchises also can use it as a tool to guide future expansion efforts. Any enterprise trying to make a case for its viability with investors can use radius mapping or heat mapping to demonstrate the merits of its strategic plan.
Government agencies, nonprofits, insurers, financial service providers and more also use Map Business Online. Whether your goal is promoting your business, running test scenarios, making informed decisions or soliciting management participation in upcoming projects, the custom maps you create using this powerful platform can serve as an integral component of any presentation.
Printing out Large Format Maps
A single user Map Business Online subscription lets you store up to 200 custom maps in an easy-to-access cloud-based format. Custom maps can be saved to PDF or as PNG and Jpeg files exported to PowerPoint for use in dynamic presentations to investors, board members, management or potential customers. See how easy it is to create striking visual aids with the world’s premier business intelligence mapping software platform — sign up for a free one-month trial today.
Build fast map visualizations of your business data
Map business data from various sources by street address, city name, ZIP code, or latitude and longitude. Plot 100,000 or more locations on a map at once. All you need to start is a spreadsheet with business data.
Draw circles, rectangles, polygons, and lines. Choose from a selection of line styles and fill colors. Identify map locations with text. Draw market areas and sales territories. Customize your business map.
Visualize business data on map with various symbols
Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.
Print large maps to use in presentations and project plans. Save maps as PDF files to print as large as 60” x 60” customer maps. Supports multiple pages option to use your home or office printer for large wall maps.
Create interactive maps and share with friends, colleagues, dealers, customers, prospects or vendors. Share territory maps. Email saved JPEG and PNG files or embed map files in PowerPoint presentations. Includes PDF export for larger print formats.
Use our sales territory mapping software to create sales territories by ZIP code, county, or state. Aggregate demographics and sales data by territory. Search business data inside sales territories. Highlight territory overlap.