As a business, you want to know as much about your potential customers as possible — who they are, where they live and what they want from you. You spend time and money gathering informative leads that contain this information. However, without the right context, it's impossible to make strategic sales decisions based on leads alone.
Map Business Online helps you see your customer and contact data in a spatial context. As a result, it is highly useful in mapping sales leads. With it, you can identify where your best leads are concentrated and develop targeted strategies for converting them.
Fruitful sales leads can come from anywhere — your existing customer records, a mailing list gathered via your website or market research from an outside firm. The first step in mapping this data is to import it into Map Business Online. Fortunately, doing so is easy. Map Business Online works with a range of enterprise platforms, including QuickBooks, Act! and Salesforce, among others. You also have the option of importing data from an Excel or CSV file.
Don't have a list of leads to work with? Map Business Online includes a range of market analysis tools. Drill down to a specific region to view current U.S. Census data, giving you a clearer picture of the neighborhood's demographics, which will help you plan your sales efforts accordingly.
One of the best parts of customer lead visualization with Map Business Online is that you can bring together data from a wide range of sources, viewing all your potential leads — including those imported from different programs or files — in a single convenient map.
Once you've imported your data into a customer lead map, there are many things you can do to plan your sales efforts. As noted above, Map Business Online gives you the opportunity to map leads onto demographic data, which can help you assign the right people and right strategies to that territory. You can also identify other regions with a similar makeup to plan for future marketing or sales outreach.
Map Business Online is also an excellent tool for route planning. With all your leads visualized, it's easy to find the most efficient way between them, cutting down on travel time, keeping your overhead costs low and maximizing the potential of your sales team.
Map Business Online lets you create shareable customer lead mapping for your sales team. The platform is 100 percent cloud-based and compatible with Windows and Mac computers, making remote collaboration simple. You can also print out detailed, full-color maps, or export them to standard formats such as PDF, JPG and more.
Try out Map Business Online's customer lead visualization tools today with a free 1-month trial, or contact a representative for more information. Visualizing sales leads has never been easier.
"This software has been tremendously helpful in mapping out my company’s sales territories map. I have researched many other products, but no one came close to the ease of use of data customization options MapBusinessOnline provides. Also, their maps are extremely accurate and pleasing to the eye. Sales projections and territory expansions can be easily mapped out with this software. Most importantly, they provide free training and a vast number of video guides that have been extremely helpful. It is apparent that this company cares about their product and their customers. Really happy with it."
The Alternative Board (TED), an advisory board creation service for business of all types and sizes, used MapPoint to import customer locations, create and manage territories, and for visual market analysis. When MapPoint left them high and dry, they began looking for a MapPoint replacement. This process led them to Map Business Online.
Over a period of a few weeks Map Business Online shared several online web demo that showed exactly how Map Business Online would replace and improve upon the mapping technology TED had become used to. The Alternative Board recently renewed their Map Business Online subscription for another year.
The Alternative Board
"MapBusinessOnline.com has been an amazing tool for our company. It helps us to be more effective and efficient in our processes. It also provides a necessary tool for clear, concise communications with our team through visualization and supporting data."