Customer Lead Visualization
As a business, you want to know as much about your potential customers as possible — who they are, where they live and what they want from you. You spend time and money gathering informative leads that contain this information. However, without the right context, it's impossible to make strategic sales decisions based on leads alone.
MapBusinessOnline helps you see your customer and contact data in a spatial context. As a result, it is highly useful in mapping sales leads. With it, you can identify where your best leads are concentrated and develop targeted strategies for converting them.
Importing Lead Data Into MapBusinessOnline
Fruitful sales leads can come from anywhere — your existing customer records, a mailing list gathered via your website or market research from an outside firm. The first step in mapping this data is to import it into MapBusinessOnline. Fortunately, doing so is easy. MapBusinessOnline works with a range of enterprise platforms, including QuickBooks, Act! and Salesforce, among others. You also have the option of importing data from an Excel or CSV file.
Don't have a list of leads to work with? MapBusinessOnline includes a range of market analysis tools. Drill down to a specific region to view current U.S. Census data, giving you a clearer picture of the neighborhood's demographics, which will help you plan your sales efforts accordingly.
One of the best parts of customer lead visualization with MapBusinessOnline is that you can bring together data from a wide range of sources, viewing all your potential leads — including those imported from different programs or files — in a single convenient map.
Working With Lead Mapping Software
Once you've imported your data into a customer lead map, there are many things you can do to plan your sales efforts. As noted above, MapBusinessOnline gives you the opportunity to map leads onto demographic data, which can help you assign the right people and right strategies to that territory. You can also identify other regions with a similar makeup to plan for future marketing or sales outreach.
MapBusinessOnline is also an excellent tool for route planning. With all your leads visualized, it's easy to find the most efficient way between them, cutting down on travel time, keeping your overhead costs low and maximizing the potential of your sales team.
Sharing and Exporting Data
MapBusinessOnline lets you create shareable customer lead mapping for your sales team. The platform is 100 percent cloud-based and compatible with Windows and Mac computers, making remote collaboration simple. You can also print out detailed, full-color maps, or export them to standard formats such as PDF, JPG and more.
Try out MapBusinessOnline's customer lead visualization tools today with a free 1-month trial, or contact a representative for more information. Visualizing sales leads has never been easier.
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Learn How Our Customers are Succeeding with MapBusinessOnline
"Map Business Online is the only tool available that allowed our team the ability to create visual territories by zip code and then export the data into a spreadsheet. We were able to then populate our ERP system with that data/logic and create automated rules based on customer address zip codes. We cut out the manual process of inside sales entering incorrect freight delivery zones upon sales order entry. Now when sales orders are entered, we automatically populate the correct delivery zones that MBO allowed us to create. Ultimately, this is saving our company money and improving efficiency when shipping material to customers.
I highly recommend MBO, and we only have scratched the surface with what the solution can do."
Patrick Kloiber
Business Intelligence Manager
Palisades Holdings, Inc.
This leading national footwear brand manufacturer uses MapBusinessOnline to conduct retail coverage assessments nationwide. They loved MBO’s ability to provide both street level detail and USA wide high level views of points-of-sale. Importing location enabled address databases for symbolization and color shading is easy. New and planned stores can be added to the map market analysis as products are launched and mature.
"Importing location enabled address databases for symbolization and color shading is easy."
Todd Eichelberger
Sales Director
Adidas
"We've tried the REST now we are using the BEST. After searching and trying other mapping programs for our delivery operations team and finding that we just couldn't get all the features that we required, we finally found MapBusinessOnline. Not only did it have all the features we needed including Longitude/Latitude and optimizing delivery routes, but it provided us tons of other bells and whistles. MBO proved to be a superb tool for our operations team to create routes and territories with the click of a few buttons while also allowing our reporting team to make beautiful maps that help our executive team visualize the story the data was telling. We are using this for the 2nd year in a row and will be renewing when it is time again. We pride ourselves at offering cutting edge applications to our millions of readers and subscribers worldwide and love that MBO helps us stay ahead of the technology curve by continuing to update their product and features. The release of MBO for the Desktop was a great addition and only helps make using the product even easier. To the staff at MBO — Keep up the great work!"
Dow Jones
Popular MapBusinessOnline features
Build fast map visualizations of your business data
Visualize business data on map with various symbols
Use heat maps to emphasize customer density
Illustrate business data on map with charts
Label your business data using flexible callouts
Display business data against demographic maps
Share business maps
Print large format map views
Search data spatially with radius maps
