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If you’re looking for the best mapping software for your business, it’s important to look at both the features and the overall value various platforms offer. Mapline and MapBusinessOnline are both powerful business mapping programs that can be used by organizations to build sales territories, optimize routes and plan for future growth. However, a closer inspection of the two programs reveals that MapBusinessOnline is the smarter choice for any organization with advanced mapping needs. Here’s why.

MapBusinessOnline Is More Flexible

Business mapping software may integrate seamlessly with your CRM platform. Mapline is designed to work most effectively with Excel spreadsheet data.

While this is a useful feature if you use that platform exclusively, most businesses store information and intelligence in multiple programs and databases. In addition to Excel support, MapBusinessOnline works better with a wider range of programs, so you can enjoy the benefits of its advanced functionality whether you run Salesforce, QuickBooks, ACT! or other enterprise software.

MapBusinessOnline Is the Value Leader

For many businesses, the best mapping software will be the most affordable. In this regard, MapBusinessOnline is once again the clear choice. Mapline and MapBusinessOnline both offer several subscription packages based on your needs. Mapline's most affordable option costs $330/year and allows you to create up to 20 maps. However, to draw custom shapes and territories, including heat maps, you must upgrade to the Pro package, which costs $660 annually.

MapBusinessOnline starts at $500.00/year and includes full support for up to 200 saved maps, as well as premium editing and drawing tools not available on Mapline’s basic package.

For that same base price of $500.00 per year ($350 per year for ontime renewal) Map Business Online allows up to 250,000 location records (or pins) per map. MapLine's most expensive option only enables up to 15,000 pins per map – a severe restriction for serious business mappers.

More than just a more robust Mapline alternative, MapBusinessOnline is one of the best territory platforms available today offering full featured territory map capabilities such as regions and division support. See it in action for yourself by signing up for a free one-month trial.

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Learn How Our Customers are Succeeding with MapBusinessOnline

"MapBusinessOnline helps me identify our most promising markets and define exactly those contacts I’m going to market to. It's the best product I've found that lets me 'visualize' my data."

Tom Jans
Director of Marketing
Swing Surgeon Golf Management

"I have been using MapBusinessOnline for about 8 months and couldn’t be happier with the services it provides. I have employees and myself who map around 250 routes monthly for our sales team. The interface is easy-to-use and the abilities are exactly what I need. My sales team finds the maps and step by step routes easy to follow and accurate. My store lists change every quarter and the uploading system allows me to quickly upload a new list and categorize the account by priority using colors and shapes. I have also used the heat mapping capabilities and found those easy to customize and quick to use. As with any advanced software, this does take a week or two to learn the more complex features, but it is well worth the time invested. This is the software I would have designed if I was to create one myself. Great job!!!"

Bill Hanavan
Director of Operations
Strategic Retail Solutions

"We recently switched to Map Business Online at our company. Not only is MBO returning us better results than our old software, but it came with a 3500% decrease in yearly licensing fees! We couldn't be happier with the switch. Excellent ease of use. I was able to just open up the program and go. It's very user friendly. I did get stuck with one feature, and reached out to customer service for help. I didn't really expect to get anything in return, but they emailed me back within the hour, and I was only a trial member! Very pleased."

Business Manager

Popular MapBusinessOnline features

Build fast map visualizations of your business data

Map business data from various sources by street address, city name, ZIP code, or latitude and longitude. Plot 250,000 or more locations on a map at once. All you need to start is a spreadsheet with business data.

Design and visualize sales territories

Use our sales territory mapping software to create sales territories by ZIP code, county, or state. Aggregate demographics and sales data by territory. Search business data inside sales territories. Highlight territory overlap.

Plan customers visits with optimized routing

Use maps to identify customers within a radius or polygon. Optimize visits sequence and generate turn-by-turn driving directions. Reduce travel costs. Improve ROI and productivity.

Display business data against demographic maps

Categorize geographic areas by population or household income. Explore new markets, business patterns, or social trends against color coded Census maps for business and competitor analysis.

Perform Market Analysis for multiple sites

Search & segment data from multiple centers. Generate market area profiles. Find nearest store or pick up locations. Batch calculate distances, as well as driving times to multiple locations. Aggregate demographic data. Enrich a dataset with demographic or geographic variables.

Draw custom graphics and annotate maps

Draw circles, rectangles, polygons, and lines. Choose from a selection of line styles and fill colors. Identify map locations with text. Draw market areas and sales territories. Customize your business map.

Visualize business data on map with various symbols

Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.

Illustrate business data on map with charts

Graphically depict your business data on a map using pie or bar charts. Use charts to show sales by product, invoices due vs. paid, products ordered vs. shipped, and sales by customer demographics.

Emphasize customers density with heat maps

Highlight market areas that generate more business. Visually compare map areas for business potential. Select from a variety of heat map colors and options.

Print large format map views

Print large maps to use in presentations and project plans. Save maps as PDF files to print as large as 60” x 60” customer maps. Supports multiple pages option to use your home or office printer for large wall maps.

Share business maps

Create interactive maps and share with friends, colleagues, dealers, customers, prospects or vendors. Share territory maps. Email saved JPEG and PNG files or embed map files in PowerPoint presentations. Includes PDF export for larger print formats.