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Expand your business’s market analysis capabilities with advanced geographic analysis from Map Business Online. Map Business Online offers advanced Market Analysis tools designed to provide marketing pros and business planners with geographic queries that expand market awareness:
Join the growing list of marketing and data management professionals using Map Business Online's advanced Market Analysis tools and leverage the power of location in your market analysis.
MBO Market Analysis provides a set of five tools supporting location-based market analysis:
Find the nearest Store location – Compare two datasets and collect distances between store and customer points. Define up to five nearest "Store" or stationary locations. Export collected results complete with distances between multiple address locations. Great for Retail Analysis – Store Location Planning
Find all customers within a distance of multiple stores – Choose a dataset to analyze and create up to 200 circles around your customer data points. Search all points for surrounding customer data within a specified radius and export to CSV file. Perfect for Customer Visualizations – Competitor Mapping – Expansion Planning – Targeting a Marketing Campaign
Calculate the number of customers and related sales activity associated with each store location. Great for retail market analysis and to compliment drive time analysis. Expand your Store Analysis – Analyze Campaign Results
Conduct demographic analysis by multiple locations or ZIP codes. Import outside analysis, apply MBO market Analysis and export the same data with demographic data included. Add up to three demographic categories to your imported or created data in Map Business Online. Excellent for Site Selection –Append your business data with Multiple Demographic categories for export
Append your data with information from MBO map layers – Add MBO map layer information to imported data. Easily append ZIP code, County, State, Census tract data to target datasets. Populate Your Customer or Site Dataset with data available by ZIP Code, County or Census Tract
MBO users often combine several of the five market analysis functions listed above to process complex data analysis. For instance, one MBO user created a set of multiple circles around a set of retail locations and queried a list of prospects. With their data updated, they then added a set of three demographic categories to the prospect list before exporting it outside of MBO for use in a telephone marketing campaign.
Find out how MBO Market Analysis can help your company answer complex marketing questions that gives your business a competitive edge you.Find out how MBO Market Analysis can help your company answer complex marketing questions that gives your business a competitive edge you.
Search data for multiple locations. Generate market area profiles. Find nearest store or pick up location. Calculate distances to multiple locations. Aggregate demographic data and populate data records with geography names.
Build fast map visualizations of your business data
Map business data from various sources by street address, city name, ZIP code, or latitude and longitude. Plot 100,000 or more locations on a map at once. All you need to start is a spreadsheet with business data.
Visualize business data on map with various symbols
Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.
Explore your data within circle or polygon areas. Organize search results into marketing lists or market areas. Export ZIP code demographics, territories, or marketing lists in Microsoft® Excel spreadsheets.