Retail Mapping Software from Map Business Online

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It's no secret that brick-and-mortar stores face increased competition from online retailers. One key advantage traditional retailers have over their online counterparts is a unique local perspective. Making this best use of this requires a strategic investment in tools that will help you leverage your sales history and other business intelligence in a geographic format.

That's where Map Business Online comes in. MBO is a retail mapping solution that lets you work with your proprietary data and view it in new, insightful contexts. Ideal for both single-location stores and franchises, Map Business Online is one of the best ways to get a strategic edge over your competition. Here's how.

Market Analysis with Map Business Online

Map Business Online contains several tools that help you get to know your community and customers better. Rather than relying on received wisdom about who lives where and how they shop, take a smarter, more data-driven approach. With Map Business Online, retailers can:

  • Plot previous sales on a heat map to find hotspots with the most demand for your services
  • Locate competitors on a radius map to see which neighborhoods are currently saturated — and which are underserved
  • Import up-to-date demographic data to get a clearer picture of who customers are, and tailor your marketing accordingly

Map Business Online interfaces seamlessly with Salesforce, Act!, QuickBooks and other enterprise CRM and accounting platforms, making it easy to import your current and historical sales data. Select subscription packages provide access to industry-specific intelligence by market analysis firms such as Realzips and others.

Using Retail Mapping Software for Strategic Planning

As a retailer, the decision to expand your business is one of the most critical you'll make. You need to make sure a potential new location will provide the best possible chance of success. Map Business Online provides you with the intelligence you need to make site selection easy. With it, you can plot potential locations on a map to see where the nearest competition is, view traffic routes and get a picture of where the neighborhood will be in the years to come.

Because Map Business Online is a cloud-based platform compatible with Mac and PC operating systems, collaborating on projects with remote stakeholders is simple, making it easy to get buy-in from your partners on a proposed location.

Map Business Online Helps with Resource Allocation, Too

Finally, for retailers, mapping software like Map Business Online can help manage costs by allocating smarter sales territories and planning more efficient delivery routes. With it, you can draw up custom sales and service regions that help you make better use of available resources, maximizing opportunities and keeping your operating expenses lower.

See Map Business Online in Action Today

Learn more about the many benefits Map Business Online can have for your business by exploring the available case studies, white papers and other resources on this website. Alternately, see for yourself how easy and insightful it is by downloading a free 1-month trial today. Contact the Map Business Online team today for assistance getting started.

Learn How Our Customers are Succeeding with Map Business Online

A leading provider of automated storage and retrieval systems, Kardex Remstar has a multi-layered distribution network in North America. Mapping regional sales territories and sales districts using ZIP codes and states. Kardex Remstar tapped into MBO territory creation services to make the process quick and easy. Detailed ZIP code tables were converted by Map Business Online into multiple maps describing their distribution network, sales coverage by customer segment, and product maps.

"The product is phenominal and the support even better."

Sales Manager
Kardex

"Map Business Online has played a major role in helping us to expand. It has helped us successfully map out our territories so that we know where we are and where we can be. With a clear picture of where we are, it has helped make it easier to locate available territory for our new Franchisees. Map Business Online has even helped us keep our guarantee and carry out its promise for a five mile protection radius for each Franchisee. Map Business Online has not only given us a map of where we are now, but it has also given us a map for our future."

Sine Schirmer
Franchise Support Department Head
The Tutoring Center Franchise Corp

"I have been using MapBusinessOnline for about 8 months and couldn’t be happier with the services it provides. I have employees and myself who map around 250 routes monthly for our sales team. The interface is easy-to-use and the abilities are exactly what I need. My sales team finds the maps and step by step routes easy to follow and accurate. My store lists change every quarter and the uploading system allows me to quickly upload a new list and categorize the account by priority using colors and shapes. I have also used the heat mapping capabilities and found those easy to customize and quick to use. As with any advanced software, this does take a week or two to learn the more complex features, but it is well worth the time invested. This is the software I would have designed if I was to create one myself. Great job!!!"

Bill Hanavan
Director of Operations
Strategic Retail Solutions