Retail Mapping Software from MapBusinessOnline

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It's no secret that brick-and-mortar stores face increased competition from online retailers. One key advantage traditional retailers have over their online counterparts is a unique local perspective. Making this best use of this requires a strategic investment in tools that will help you leverage your sales history and other business intelligence in a geographic format.

That's where MapBusinessOnline comes in. MBO is a retail mapping solution that lets you work with your proprietary data and view it in new, insightful contexts. Ideal for both single-location stores and franchises, MapBusinessOnline is one of the best ways to get a strategic edge over your competition. Here's how.

Market Analysis with MapBusinessOnline

MapBusinessOnline contains several tools that help you get to know your community and customers better. Rather than relying on received wisdom about who lives where and how they shop, take a smarter, more data-driven approach. With MapBusinessOnline, retailers can:

  • Plot previous sales on a heat map to find hotspots with the most demand for your services
  • Locate competitors on a radius map to see which neighborhoods are currently saturated — and which are underserved
  • Import up-to-date demographic data to get a clearer picture of who customers are, and tailor your marketing accordingly

MapBusinessOnline interfaces seamlessly with Salesforce, Act!, QuickBooks and other enterprise CRM and accounting platforms, making it easy to import your current and historical sales data. Select subscription packages provide access to industry-specific intelligence by market analysis firms such as Realzips and others.

Using Retail Mapping Software for Strategic Planning

As a retailer, the decision to expand your business is one of the most critical you'll make. You need to make sure a potential new location will provide the best possible chance of success. MapBusinessOnline provides you with the intelligence you need to make site selection easy. With it, you can plot potential locations on a map to see where the nearest competition is, view traffic routes and get a picture of where the neighborhood will be in the years to come.

Because MapBusinessOnline is a cloud-based platform compatible with Mac and PC operating systems, collaborating on projects with remote stakeholders is simple, making it easy to get buy-in from your partners on a proposed location.

MapBusinessOnline Helps with Resource Allocation, Too

Finally, for retailers, mapping software like MapBusinessOnline can help manage costs by allocating smarter sales territories and planning more efficient delivery routes. With it, you can draw up custom sales and service regions that help you make better use of available resources, maximizing opportunities and keeping your operating expenses lower.

See MapBusinessOnline in Action Today

Learn more about the many benefits MapBusinessOnline can have for your business by exploring the available case studies, white papers and other resources on this website. Alternately, see for yourself how easy and insightful it is by downloading a free 1-month trial today. Contact the MapBusinessOnline team today for assistance getting started.

Learn How Our Customers are Succeeding with MapBusinessOnline

"MapBusinessOnline helps me identify our most promising markets and define exactly those contacts I’m going to market to. It's the best product I've found that lets me 'visualize' my data."

Tom Jans
Director of Marketing
Swing Surgeon Golf Management

"MapBusinessOnline has made it easy for DriSteem to locate and compare Rep territories. Every single person in our office has a map from MapBusinessOnline at their desk and refers to it daily. We are thankful to be using MapBusinessOnline for developing our business and outside sales representative team!

Thank you MapBusinessOnline!
"

Abby Rogers
Marketing Coordinator
DriSteem Corporation

A leading provider of automated storage and retrieval systems, Kardex Remstar has a multi-layered distribution network in North America. Mapping regional sales territories and sales districts using ZIP codes and states. Kardex Remstar tapped into MBO territory creation services to make the process quick and easy. Detailed ZIP code tables were converted by MapBusinessOnline into multiple maps describing their distribution network, sales coverage by customer segment, and product maps.

"The product is phenomenal and the support even better."

Sales Manager
Kardex