Find nearest store for multiple customer locations

This article describes how to find nearest store for each customer and to calculate distance to that store.

In Map Business Online you can segment your customers list by closest store. Or you can find nearest pick up or service location for all customers in a list. Along with search for nearest store Map Business Online also calculates distance from customer to that store.

  1. Start by plotting Customers and Stores locations on map. See this link for detailed instructions.
  1. Click ‘Market analysis’ icon on Map Business Online toolbar.
  1. On the page that pops up select ‘Find nearest store or pickup location for each customer’ option. Click Next button.
  1. On the next page select Customers and Stores datasets. You can select a dataset or a marketing list for each position.

    You can set a limit on maximum distance from customer to nearest store. If nearest store appears too far from customer location then customer will not have nearest store assigned.

    You can assign more than one store close to a customer location. In that case stores are sorted by their distance from customer location.

    Click Next button when ready.
  1. Map Business Online needs some time to process your request. Once store information and distances are calculated for all customers you will see results dialog. Click Done button in the dialog.
  1. Now you can see nearest store and distance columns in Data window. Use the icon highlighted on the picture to export the data into a file.