Count on MapBusinessOnline to Provide a Count

Maps answer questions. A typical navigation map answers the question, ‘How do I get from point A to point B?’ Business maps help answer business questions such as:

  • Where are my clients located?
  • How much revenue did we get from Ter 3 in the second quarter?
  • How many older men live in Rockport, MA? (It sure feels like a lot.)

Often, those business map answers are related to a count.

The Count?

No, not the Count of Monte Cristo or Count Dracula. By Count, I mean a number of things or location points contained by an area. Digital maps and business mapping software can quickly gather an accurate numeric summation of points by area of interest.

In MapBusinessOnline, any imported dataset will provide easy access to a count of the number of records imported. View this information after the data is imported into the application. The data is also displayed in the lower left-hand corner of the Data Window, for any selected data layer.

Take a look at the ZIP code map layer in the Data Window.  In the lower left-hand corner, you will see the number of boundaried ZIP5 codes displayed at 33,309. Suppose you import the available, total ZIP code point layer (see Master Toolbar – Dataset – From Server – Public Data) into the map view. In that case, the total number of ZIP codes increases to 40,997 as of January 2021.  Read more about ZIP codes here.

A ZIP Code Points Only Map Using MapBusinessOnline

In MapBusinessOnline, draw a map object like a circle or a polygon on the map. Click the associated mini toolbar’s Summary Button.  In the Summary dialogue, drop down to an imported dataset. Note the first selection listed in the Columns option list is Count. Unless you have created a Count column in your imported data, that Count is not from you. And it’s not from Monte Cristo or Dracula either. In fact, in MapBusinessOnline, you’ll almost always find a column for Count ready to apply.

You’re welcome.

If the business data your importing includes a count column, revealing X number of records per ZIP Code, you can undoubtedly color-code points or ZIP codes based on that column. The fact is, you do not have to include that column. MapBusinessOnline does it for you.

Get the Count

If, for instance, you imported a list of clients to your business map, you can color-code those points by Count. Click the Color-Code by Symbols button on the Master Toolbar. At the Summarize dialogue, choose County, ZIP, or another map layer. In the following dialog, where you pick your data column, drop down to Count. And there you have it, the ability to color-code points by the count of a dataset within a county.

You could also turn off that point layer and color-code the counties by the imported dataset MapBusinessOnline assigned count column. Once again, a Count column is there for you to access and color-code.

You’ll also find Count to be a data column option in Charts, Color-code by Circle, and Filtering within the Data Window. Count is even available through Calculated Data Columns when calculating and using imported data.

The Count in Calculated Data Columns

Other count related operations in MapBusinessOnline include:

  • Clicking a point on an imported data list to see if that generates a list of stacked points at that location
  • Using a polygon or radius search to count all of the points in an area
  • In the Data Window – as mentioned above – note the lower left-hand corner total point count display for an imported data layer or marketing list

A count column provides that instant quantity snapshot that sales managers and data analysts seek. Did our numbers go up or down this week? Check the count for this week.  Compare this week’s count to the past six weeks of counts and view the trend.  Read more about charts and map visualizations in MapBusinessOnline.

In short, whether you are Count Dracula, Count Basie, or Count Chocula, you can count on MapBusinessOnline providing a Count column for your geographic counting requirements.


Find out why over 25,000 business users log into for their business mapping software and advanced sales territory mapping solution. The best replacement for Microsoft MapPoint happens to be the most affordable.

To access MapBusinessOnline, please register and then download the Map App from the website –

After installing the Map App, the MapBusinessOnline launch button will be in the Windows’ Start Menu or Mac Application folder. Find the MapBusinessOnline folder in the Start Menu scrollbar. Click the folder’s dropdown arrow and choose the MapBusinessOnline option.

The Map App includes the Map Viewer app for free non-subscriber map sharing.

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Contact: Geoffrey Ives or Jason Henderson

About Geoffrey Ives

Geoffrey Ives lives and works in southwestern Maine. He grew up in Rockport, MA and graduated from Colby College. Located in Maine since 1986, Geoff joined DeLorme Publishing in the late 1990's and has since logged twenty-five years in the geospatial software industry. In addition to business mapping, he enjoys playing classical & jazz piano, gardening, and taking walks in the Maine mountains with his Yorkshire Terrier named Skye.
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