Category Archives: Sales and marketing

MapBusinessOnline – Easy & Affordable Territory Management

MapBusinessOnline users invest in our business mapping platform for various reasons and to solve many use cases. However, territory mapping is a common application across almost all MapBusinessOnline clients, regardless of industry. More advanced territory mapping can be applied to … Continue reading

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MapBusinessOnline Improvements & Enhancements Over the Years

MapBusinessOnline.com has been providing business mapping services since 2010. The years slip by so fast in the fast-paced world of business mapping software. The MapBusinessOnline development team has been very busy adding features and capabilities during the product’s lifespan to … Continue reading

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MapBusinessOnline Pro – Combines Driving Time Queries with Demographic Analysis for the Win

When you are in sales, the old duffers love to ask you, ‘What’s your elevator speech?’ What they mean is, if you suddenly found yourself in an elevator with the president of your biggest prospective account, how would you sell … Continue reading

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How to Sum Demographic Values Using Calculated Data Columns in MapBusinessOnline

MapBusinessOnline provides subscribers with access to demographic data. By the way, the most recent Census Demographics have been updated in MapBusinessOnline as of Nov 2023.  The recent 2020 Census decennial counts are identified in the list as ‘Census 2020.’ We’ve … Continue reading

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How to Create a Nationwide ZIP Code Territory Map

Does the above map call out to you? Is this territory scheme similar to the map you want to create for your business? If so, read on to learn how to create a nationwide territory map. MapBusinessOnline is specifically designed … Continue reading

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Share Territory Maps with Field Staff Through KML Export

Over the summer, MapBusinessOnline image file export options were enhanced to include KML support. In addition to exporting images such as PNG, Jpeg, or PDF files, MapBusinessOnline now supports KML files. Keyhole Markup Language (KML) is an XML-based file format … Continue reading

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How to Use a Competitor Map to Pick the Best Location for a Business

Whether you’re starting a business or trying to manage the growth of an existing business, being cognizant of the competition is a significant aspect of sales success. Competitor awareness provides multiple strategic and tactical advantages to any business, especially regarding … Continue reading

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Identifying Target Markets Using Heat Maps & Business Listings

Products and services don’t generally sell themselves. New products created with specific end-users in mind require market research to establish target markets. It is important to identify where most of the end users are located. Can we find them on … Continue reading

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MapBusinessOnline Business Listings Search Tools

MapBusinessOnline has offered Business Listings as a location-based data source for sales leads, business data, and industry resource locations for the last four years. We have recently upgraded the database of business listings to include. Access to over 22 million … Continue reading

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The ZIP Code – Your Repository of Business Information

My hometown ZIP code is 01966. Seeing that number brings to mind the town I grew up in on the coast of Massachusetts. I remember standing in line in the town Post Office with my Mom as a little kid. … Continue reading

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