Tag Archives: demographic mapping

Saving Your Business Map Work Using MapBusinessOnline

Life is complicated. Cloud-based business mapping software is convenient, but sometimes it gets complicated too. Saving map files can be more complex than just saving your work, especially if you share your map projects with others. MapBusinessOnline enables any map … Continue reading

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Thematic Mapping Options Using MapBusinessOnline

Thematic maps are a common application of MapBusinessOnline. The business mapping software ingests a dataset of location points by address and selects a numeric column of data to color-shade a map layer such as ZIP codes or Counties. The numeric … Continue reading

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Combining MapBusinessOnline Features to Solve Business Challenges – Market Analysis

MapBusinessOnline Standard and Pro offer various business mapping tools that many companies use to generate map visualizations, navigate using optimized routing, build demographic thematic maps, and conduct map-based market analysis. The list of business mapping software capabilities is extensive: Batch … Continue reading

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MapBusinessOnline Pro – Finding the Nearest Critical Locations

“How do you find a needle in a haystack? Use a wicked giant magnet.” – Early Maine wisdom. But what if your ‘haystack’ is a reasonably sizeable location-based dataset? And perhaps your needle is a few address data points in … Continue reading

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Easily Export All ZIP Codes Segmented by Territory

Earlier this year, I wrote an article declaring that ZIP codes are our customer’s preferred map layer for sales territory alignment. I stand by that assertion. Read the actual article here. I’ve also penned blog posts describing the complex nature … Continue reading

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Segment Your Imported Location Data by Demographically Defined Areas

An exciting application for MapBusinessOnline Pro came up this week. The customer was unwilling to share their name as a case study. Consequently, I will describe this business mapping software process generically. Our client had a significant nationwide list of … Continue reading

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MapBusinessOnline – Encouraging Growth Through Demographic Analysis

MapBusinessOnline Standard and MapBusinessOnline Pro provide access to the same extensive library of U.S. Census Bureau demographic data by category. Here’s a link to an article describing creating a demographic map using MapBusinessOnline. A MapBusinessOnline business map subscribing user can quickly … Continue reading

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How Does MapBusinessOnline Apply Distance Measurements?

How far is it from here to there? Good question.  However, MapBusinessOnline will require a little more information before answering that question. For one thing, we need to know what point on the map represents ‘here’ and what point represents … Continue reading

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Sales Territory Mapping Using MapBusinessOnline

Most MapBusinessOnline users come to the application searching for sales territory mapping software. Sales territory maps help organize sales teams, focusing the team on sales goals, assigning accountability, and driving results. Read on to get a sense of how these … Continue reading

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How Do I Create a Startup Business Map?

Starting a new business is both exciting and frightening. We’ve all read statistics of how often new businesses fail – that’s the scary part. But if you’ve got a unique idea, a killer app, or a market you just know … Continue reading

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