Tag Archives: market analysis

How to Balance Territories Using MapBusinessOnline

Territory mapping software provides map visualizations and datasheet views of territories or areas of operation for sales and service businesses. Balancing those territories can be critical to the business model’s success for many sales, service, and especially franchise businesses. What … Continue reading

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How to Create a Nationwide ZIP Code Territory Map

Does the above map call out to you? Is this territory scheme similar to the map you want to create for your business? If so, read on to learn how to create a nationwide territory map. MapBusinessOnline is specifically designed … Continue reading

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How to Use a Competitor Map to Pick the Best Location for a Business

Whether you’re starting a business or trying to manage the growth of an existing business, being cognizant of the competition is a significant aspect of sales success. Competitor awareness provides multiple strategic and tactical advantages to any business, especially regarding … Continue reading

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Identifying Target Markets Using Heat Maps & Business Listings

Products and services don’t generally sell themselves. New products created with specific end-users in mind require market research to establish target markets. It is important to identify where most of the end users are located. Can we find them on … Continue reading

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MapBusinessOnline Pro – Driving Time & Distance Analysis for Sales & Marketing

MapBusinessOnline Pro offers driving time and distance analysis, providing marketing managers with helpful segmentation options and location-based perspectives. Turn to MapBusinessOnline business mapping software to geographically organize your sales organization. Savvy retailers and direct mail marketers must maintain a massive … Continue reading

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Why Should a Business Invest in Business Mapping Software?

There are many reasons why businesspeople invest in business mapping software, GIS, or location-based tools for solutions to common and sometimes advanced problems. Let’s take a turn in the business garden, shall we? Stagnant Business Growth Grow or die – … Continue reading

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A Word About MapBusinessOnline Demographic Data & the Decennial 2020 Census

Any MapBusinessOnline subscription, Standard or Pro, provides access to USA Census demographic data, including population, household, income, and other demographic categories. Our business mapping software offers a comprehensive demographic data library that is very helpful for market analysis or other … Continue reading

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Developing Franchise Territories Using MapBusinessOnline

Business mapping software combines the power of data analysis with informative map visualizations in a way that helps the franchisor define available-for-sale territories and assign market potential. That same software can make it easy for an investing franchisee to understand … Continue reading

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Determining an Area’s Population Percentages by Ethnicity Using MapBusinessOnline

MapBusinessOnline business mapping software includes access to an entire library of Census demographic data. This data can be used to develop thematic maps based on demographic topics, summations, and calculations using multiple categories – including ethnicities. In this example, MapBusinessOnline … Continue reading

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MapBusinessOnline – Solving Problems You Never Knew You Had

One remarkable aspect of MapBusinessOnline and business mapping software, in general, is the array of options the map user can select to solve a business problem. Business mapping software solves business problems associated with location data. Connecting business sales data … Continue reading

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