Customer Lead Visualization
As a business, you want to know as much about your potential customers as possible — who they are, where they live and what they want from you. You spend time and money gathering informative leads that contain this information. However, without the right context, it's impossible to make strategic sales decisions based on leads alone.
MapBusinessOnline helps you see your customer and contact data in a spatial context. As a result, it is highly useful in mapping sales leads. With it, you can identify where your best leads are concentrated and develop targeted strategies for converting them.
Importing Lead Data Into MapBusinessOnline
Fruitful sales leads can come from anywhere — your existing customer records, a mailing list gathered via your website or market research from an outside firm. The first step in mapping this data is to import it into MapBusinessOnline. Fortunately, doing so is easy. MapBusinessOnline works with a range of enterprise platforms, including QuickBooks, Act! and Salesforce, among others. You also have the option of importing data from an Excel or CSV file.
Don't have a list of leads to work with? MapBusinessOnline includes a range of market analysis tools. Drill down to a specific region to view current U.S. Census data, giving you a clearer picture of the neighborhood's demographics, which will help you plan your sales efforts accordingly.
One of the best parts of customer lead visualization with MapBusinessOnline is that you can bring together data from a wide range of sources, viewing all your potential leads — including those imported from different programs or files — in a single convenient map.
Working With Lead Mapping Software
Once you've imported your data into a customer lead map, there are many things you can do to plan your sales efforts. As noted above, MapBusinessOnline gives you the opportunity to map leads onto demographic data, which can help you assign the right people and right strategies to that territory. You can also identify other regions with a similar makeup to plan for future marketing or sales outreach.
MapBusinessOnline is also an excellent tool for route planning. With all your leads visualized, it's easy to find the most efficient way between them, cutting down on travel time, keeping your overhead costs low and maximizing the potential of your sales team.
Sharing and Exporting Data
MapBusinessOnline lets you create shareable customer lead mapping for your sales team. The platform is 100 percent cloud-based and compatible with Windows and Mac computers, making remote collaboration simple. You can also print out detailed, full-color maps, or export them to standard formats such as PDF, JPG and more.
Try out MapBusinessOnline's customer lead visualization tools today with a free 1-month trial, or contact a representative for more information. Visualizing sales leads has never been easier.
See MapBusinessOnline in Action
Request a demo
Learn How Our Customers are Succeeding with MapBusinessOnline
A leading provider of automated storage and retrieval systems, Kardex Remstar has a multi-layered distribution network in North America. Mapping regional sales territories and sales districts using ZIP codes and states. Kardex Remstar tapped into MBO territory creation services to make the process quick and easy. Detailed ZIP code tables were converted by MapBusinessOnline into multiple maps describing their distribution network, sales coverage by customer segment, and product maps.
"The product is phenomenal and the support even better."
Sales Manager
Kardex
"MapBusinessOnline has played a major role in helping us to expand. It has helped us successfully map out our territories so that we know where we are and where we can be. With a clear picture of where we are, it has helped make it easier to locate available territory for our new Franchisees. MapBusinessOnline has even helped us keep our guarantee and carry out its promise for a five mile protection radius for each Franchisee. MapBusinessOnline has not only given us a map of where we are now, but it has also given us a map for our future."
Sine Schirmer
Franchise Support Department Head
The Tutoring Center Franchise Corp
"We used MapPoint for years and desperately needed a replacement solution. This one fits the bill and is actually much better in many ways. Especially in a team environment. We do logistics with routing technicians to jobs for roll outs. This helps our team working thousands of sites over multi month projects. Also, easy to manage licenses for users.
Example business case would be taking 3000 locations, and planning how you will have multiple different technicians visit an area or region of these locations over 3 months. Each visit will take x amount of time. They only work certain hours of the day, and you have to plan in drive time, so the day actually makes sense and the route is efficient."
Jay Walker
IT Director
jay.walker@nettechnology.com
Network Engineering Technologies
Popular MapBusinessOnline features
Build fast map visualizations of your business data
Visualize business data on map with various symbols
Use heat maps to emphasize customer density
Illustrate business data on map with charts
Label your business data using flexible callouts
Display business data against demographic maps
Share business maps
Print large format map views
Search data spatially with radius maps
