Customer Lead Visualization

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As a business, you want to know as much about your potential customers as possible — who they are, where they live and what they want from you. You spend time and money gathering informative leads that contain this information. However, without the right context, it's impossible to make strategic sales decisions based on leads alone.

MapBusinessOnline helps you see your customer and contact data in a spatial context. As a result, it is highly useful in mapping sales leads. With it, you can identify where your best leads are concentrated and develop targeted strategies for converting them.

Importing Lead Data Into MapBusinessOnline

Fruitful sales leads can come from anywhere — your existing customer records, a mailing list gathered via your website or market research from an outside firm. The first step in mapping this data is to import it into MapBusinessOnline. Fortunately, doing so is easy. MapBusinessOnline works with a range of enterprise platforms, including QuickBooks, Act! and Salesforce, among others. You also have the option of importing data from an Excel or CSV file.

Don't have a list of leads to work with? MapBusinessOnline includes a range of market analysis tools. Drill down to a specific region to view current U.S. Census data, giving you a clearer picture of the neighborhood's demographics, which will help you plan your sales efforts accordingly.

One of the best parts of customer lead visualization with MapBusinessOnline is that you can bring together data from a wide range of sources, viewing all your potential leads — including those imported from different programs or files — in a single convenient map.

Working With Lead Mapping Software

Once you've imported your data into a customer lead map, there are many things you can do to plan your sales efforts. As noted above, MapBusinessOnline gives you the opportunity to map leads onto demographic data, which can help you assign the right people and right strategies to that territory. You can also identify other regions with a similar makeup to plan for future marketing or sales outreach.

MapBusinessOnline is also an excellent tool for route planning. With all your leads visualized, it's easy to find the most efficient way between them, cutting down on travel time, keeping your overhead costs low and maximizing the potential of your sales team.

Sharing and Exporting Data

MapBusinessOnline lets you create shareable customer lead mapping for your sales team. The platform is 100 percent cloud-based and compatible with Windows and Mac computers, making remote collaboration simple. You can also print out detailed, full-color maps, or export them to standard formats such as PDF, JPG and more.

Try out MapBusinessOnline's customer lead visualization tools today with a free 1-month trial, or contact a representative for more information. Visualizing sales leads has never been easier.

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Learn How Our Customers are Succeeding with MapBusinessOnline

A leading provider of automated storage and retrieval systems, Kardex Remstar has a multi-layered distribution network in North America. Mapping regional sales territories and sales districts using ZIP codes and states. Kardex Remstar tapped into MBO territory creation services to make the process quick and easy. Detailed ZIP code tables were converted by MapBusinessOnline into multiple maps describing their distribution network, sales coverage by customer segment, and product maps.

"The product is phenomenal and the support even better."

Sales Manager
Kardex


"In a large company, with many layers of sales teams, sales management, territories, operations teams and distribution, it is vital to have a solution to quickly and easily display country and regional maps. I have tried multiple other mapping solutions in the past only to be frustrated by their limitations or by their complexity. MapBusinessOnline perfectly fits my need. MBO has the versatility to allow me to build somewhat complicated maps but also allows me to knock out the quick, one-off request. MBO continues to add features and I am excited to see what new features come out next."

Dave Perek
Sr Business Analyst
Schneider Electric


MVP Sports Clubs is a sports and health facility management and development company with operations in Central Florida and West Michigan. MVP uses MapBusinessOnline to construct demographic map profiles of a radius surrounding each of their many sports clubs. Such market analysis helps MBO users develop a better understanding of their business which makes strategic planning more effective.

"MBO users develop a better understanding of their business which makes strategic planning more effective."

Mark Hope
Business Manager
MVP Sports

Popular MapBusinessOnline features

Build fast map visualizations of your business data

Use MBO customer mapping software to plot and visualize up to 250,000 or more customer locations on a map with data from your existing Excel spreadsheets.

Visualize business data on map with various symbols

Visually define your customers and prospects across multiple locations by assigning specific symbols, colors and sizes to your data points. Import your own custom symbols. MBO color-coding options go beyond just selecting a color of pushpin.

Use heat maps to emphasize customer density

Use customer mapping software to easily create colorful heat maps to denote areas that generate the most business, while extrapolating areas offering the greatest potential.

Illustrate business data on map with charts

Visualize your data in the form of pie or bar charts to gain a clearer picture of your business such as sales by product values and quantities, sales by customer demographic and more.

Label your business data using flexible callouts

MBO customer mapping software enables you to create customized callouts - add notes to individual callouts or adjust callout orientation, text formats and sizes.

Display business data against demographic maps

By using our customer mapping software to display your data against color-coded census maps, you’ll more easily identify new markets, business patterns and social trends that affect your business.

Share business maps

Communicate more effectively by sharing your interactive customer maps with colleagues or embed map image files your PowerPoint presentations.

Print large format map views

MBO customer mapping software provides the capability to save your maps as PDF files and print wall maps as large as 60” x 60”.

Search data spatially with radius maps

Create circles or polygons that allow you to closely examine your imported customer data within specific areas of interest. Organize your search results into marketing lists or targeted marketing campaigns.