With heat maps you can highlight areas that generate more business, have more customers, or have higher potential for new business.
Click ‘Heat map’ icon on Map Business Online toolbar.
Select dataset (if you have more than one on map) that you want to use in heat map. Click ‘Next’ button.
Choose heat map options: color scheme and heat radius. You can create heat by locations count (each location has the same heat level) or by values in a data column. For example choose Sales column to show more heat where you have more sales.