Retail Mapping Software from MapBusinessOnline
It's no secret that brick-and-mortar stores face increased competition from online retailers. One key advantage traditional retailers have over their online counterparts is a unique local perspective. Making this best use of this requires a strategic investment in tools that will help you leverage your sales history and other business intelligence in a geographic format.
That's where MapBusinessOnline comes in. MBO is a retail mapping solution that lets you work with your proprietary data and view it in new, insightful contexts. Ideal for both single-location stores and franchises, MapBusinessOnline is one of the best ways to get a strategic edge over your competition. Here's how.
Market Analysis with MapBusinessOnline
MapBusinessOnline contains several tools that help you get to know your community and customers better. Rather than relying on received wisdom about who lives where and how they shop, take a smarter, more data-driven approach. With MapBusinessOnline, retailers can:
- Plot previous sales on a heat map to find hotspots with the most demand for your services
- Locate competitors on a radius map to see which neighborhoods are currently saturated — and which are underserved
- Import up-to-date demographic data to get a clearer picture of who customers are, and tailor your marketing accordingly
MapBusinessOnline interfaces seamlessly with Salesforce, Act!, QuickBooks and other enterprise CRM and accounting platforms, making it easy to import your current and historical sales data. Select subscription packages provide access to industry-specific intelligence by market analysis firms such as Realzips and others.
Using Retail Mapping Software for Strategic Planning
As a retailer, the decision to expand your business is one of the most critical you'll make. You need to make sure a potential new location will provide the best possible chance of success. MapBusinessOnline provides you with the intelligence you need to make site selection easy. With it, you can plot potential locations on a map to see where the nearest competition is, view traffic routes and get a picture of where the neighborhood will be in the years to come.
Because MapBusinessOnline is a cloud-based platform compatible with Mac and PC operating systems, collaborating on projects with remote stakeholders is simple, making it easy to get buy-in from your partners on a proposed location.
MapBusinessOnline Helps with Resource Allocation, Too
Finally, for retailers, mapping software like MapBusinessOnline can help manage costs by allocating smarter sales territories and planning more efficient delivery routes. With it, you can draw up custom sales and service regions that help you make better use of available resources, maximizing opportunities and keeping your operating expenses lower.
See MapBusinessOnline in Action Today
Learn more about the many benefits MapBusinessOnline can have for your business by exploring the available case studies, white papers and other resources on this website. Alternately, see for yourself how easy and insightful it is by downloading a free 1-month trial today. Contact the MapBusinessOnline team today for assistance getting started.
Learn How Our Customers are Succeeding with MapBusinessOnline
"In a large company, with many layers of sales teams, sales management, territories, operations teams and distribution, it is vital to have a solution to quickly and easily display country and regional maps. I have tried multiple other mapping solutions in the past only to be frustrated by their limitations or by their complexity. MapBusinessOnline perfectly fits my need. MBO has the versatility to allow me to build somewhat complicated maps but also allows me to knock out the quick, one-off request. MBO continues to add features and I am excited to see what new features come out next."
Dave Perek
Sr Business Analyst
Schneider Electric
"This software has been tremendously helpful in mapping out my company’s sales territories map. I have researched many other products, but no one came close to the ease of use of data customization options MapBusinessOnline provides. Also, their maps are extremely accurate and pleasing to the eye. Sales projections and territory expansions can be easily mapped out with this software. Most importantly, they provide free training and a vast number of video guides that have been extremely helpful. It is apparent that this company cares about their product and their customers. Really happy with it."
KC Cooley
Credit Manager
Crediauto Financial
"We used MapPoint for years and desperately needed a replacement solution. This one fits the bill and is actually much better in many ways. Especially in a team environment. We do logistics with routing technicians to jobs for roll outs. This helps our team working thousands of sites over multi month projects. Also, easy to manage licenses for users.
Example business case would be taking 3000 locations, and planning how you will have multiple different technicians visit an area or region of these locations over 3 months. Each visit will take x amount of time. They only work certain hours of the day, and you have to plan in drive time, so the day actually makes sense and the route is efficient."
Jay Walker
IT Director
jay.walker@nettechnology.com
Network Engineering Technologies
