MapBusinessOnline: A Smarter Alternative to Bing Maps

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When Bing Maps was rolled out to replace the popular MapPoint platform, many commercial users felt a sense of acute disappointment. While Bing Maps offers some of the same features as MapPoint, the consensus has been that it falls short as an enterprise-software platform.

Fortunately, there are a number of Bing Map alternatives that offer advanced business mapping functionality. MapBusinessOnline was specifically designed to meet the needs of vibrant commercial enterprises in a wide range of industries. Keep reading to learn more.

MapBusinessOnline vs. Bing Maps

MapBusinessOnline is a comprehensive business mapping solution. Unlike with Bing Maps, an extensive set of standard features means most customers won’t need to modify MBO with custom APIs or services. You don’t need to hire programmers to work with MapBusinessOnline. Other benefits of using MBO instead of Bing Maps include:

  • Improved territory management tools. MapBusinessOnline allows users to create detailed sales territories using city, county, state or zip code layers, add in demographic data and analyze areas of interest. This makes strategic planning and resource management smarter and simpler – an important benefit for any business with an active sales and marketing staff.
  • Simplified pricing and licensing options. As an alternative to Bing Maps, MapBusinessOnline offers a far simpler licensing and pricing structure. MBO has been designed specifically to meet the needs of enterprise customers, so you know you’re getting the right product for your business. There are not that many differences between plans: the length of the subscription, the number of users and the geographic areas covered. Visit the MBO Pricing page for details and avoid the Microsoft pricing conundrum.
  • Personalized service. Both Bing Maps and MapBusinessOnline offer on-demand technical support from a team of knowledgeable experts. However, only MapBusinessOnline can deliver the level of personalized service you expect from a dedicated business mapping company. The MapBusinessOnline team will get to know you and your needs over time, and will provide enhanced support and troubleshooting accordingly. Unlike with Bing Maps, at MapBusinessOnline you’re not just another anonymous customer.

By far the biggest advantage to using MapBusinessOnline instead of Bing Maps is that MBO has been designed from the ground up to serve enterprise clients. This means it integrates more seamlessly with Salesforce, QuickBooks and other management and accounting tools, and provides a richer feature set that makes it easier to use geographic and demographic data to your advantage.

Get started with MapBusinessOnline by requesting your free 1-month trial today. Contact a representative directly to learn more.

Learn How Our Customers are Succeeding with MapBusinessOnline

This leading national footwear brand manufacturer uses MapBusinessOnline to conduct retail coverage assessments nationwide. They loved MBO’s ability to provide both street level detail and USA wide high level views of points-of-sale. Importing location enabled address databases for symbolization and color shading is easy. New and planned stores can be added to the map market analysis as products are launched and mature.

"Importing location enabled address databases for symbolization and color shading is easy."

Todd Eichelberger
Sales Director

"I use it daily to visualize customers and sales territories, and to plan sales trips. It’s so intuitive."

Jeanne Gazlay
Life Brokerage sales Director
Mutual of Omaha

One of many international companies left hanging by Microsoft’s cancelation of MapPoint and turning to MapBusinessOnline for a MapPoint replacement. Multiple departments across the enterprise utilize business mapping for a variety of applications including claims management analysis, insurance related operational planning, and market analysis. An extremely detailed procurement and security review lead to a contract for MapBusinessOnline services. Corporate accounts use MBO for sales territory mapping, collaborative Team editing, and communicating with maps.

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Popular MapBusinessOnline features

Build fast map visualizations of your business data

Map business data from various sources by street address, city name, ZIP code, or latitude and longitude. Plot 250,000 or more locations on a map at once. All you need to start is a spreadsheet with business data.

Design and visualize sales territories

Use our sales territory mapping software to create sales territories by ZIP code, county, or state. Aggregate demographics and sales data by territory. Search business data inside sales territories. Highlight territory overlap.

Plan customers visits with optimized routing

Use maps to identify customers within a radius or polygon. Optimize visits sequence and generate turn-by-turn driving directions. Reduce travel costs. Improve ROI and productivity.

Display business data against demographic maps

Categorize geographic areas by population or household income. Explore new markets, business patterns, or social trends against color coded Census maps for business and competitor analysis.

Perform Market Analysis for multiple sites

Search & segment data from multiple centers. Generate market area profiles. Find nearest store or pick up locations. Batch calculate distances, as well as driving times to multiple locations. Aggregate demographic data. Enrich a dataset with demographic or geographic variables.

Draw custom graphics and annotate maps

Draw circles, rectangles, polygons, and lines. Choose from a selection of line styles and fill colors. Identify map locations with text. Draw market areas and sales territories. Customize your business map.

Visualize business data on map with various symbols

Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.

Illustrate business data on map with charts

Graphically depict your business data on a map using pie or bar charts. Use charts to show sales by product, invoices due vs. paid, products ordered vs. shipped, and sales by customer demographics.

Emphasize customers density with heat maps

Highlight market areas that generate more business. Visually compare map areas for business potential. Select from a variety of heat map colors and options.

Print large format map views

Print large maps to use in presentations and project plans. Save maps as PDF files to print as large as 60” x 60” customer maps. Supports multiple pages option to use your home or office printer for large wall maps.

Share business maps

Create interactive maps and share with friends, colleagues, dealers, customers, prospects or vendors. Share territory maps. Email saved JPEG and PNG files or embed map files in PowerPoint presentations. Includes PDF export for larger print formats.