Monthly Archives: March 2018

How to Create a Demographic Based Coverage Map

Posted on March 28, 2018 by Geoffrey Ives

Map Business Online users, new to business mapping, often come to the application with a unique perspective on what they need. Based on conversations they’ve had internally they may think they need a heat map.  That same map to another … Continue reading →

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Thinking About Zip Codes

Posted on March 21, 2018 by Geoffrey Ives

Do you ever think about ZIP codes? Well I do. ZIP Codes are a location element we’re all familiar with. I’m going to go out on a limb and suggest most of us know the ZIP code we currently live … Continue reading →

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How to Create SWOT Analysis Maps

Posted on March 14, 2018 by Geoffrey Ives

In my experience, when a company officer or high-level manager announces her or his intention to conduct a SWOT analysis, I know it’s time to polish up my resume. The Strengths, Weaknesses, Opportunities, and Threats analysis should probably be conducted … Continue reading →

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How to Impress Your Boss Through Business Mapping

Posted on March 7, 2018 by Geoffrey Ives

Unless your company’s management team is made up of Geographic Information Systems (GIS) specialists or you work for a cartography business, creating a carefully designed business map is a great way to score points with your boss. Business mapping software … Continue reading →

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