Category Archives: Sales and marketing

Five More Boring Application Examples of Business Mapping Software

Posted on April 8, 2020 by Geoffrey Ives

At the dinner table at home or perhaps at a cocktail party, you might be tempted to discuss application examples of your work. Just be sure to pay attention to the body language of your audience. If everyone is checking … Continue reading →

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4 Ways Business Mapping Software Can Improve Market Analysis

Posted on March 11, 2020 by Geoffrey Ives

All sales and marketing professionals today understand that we must access a variety of software tools to get our jobs done effectively. It is hoped that the combined application of a few of the thousands of the marketing programs available … Continue reading →

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4 Ways Business Map Users Apply Counties to Their Work

Posted on February 26, 2020 by Geoffrey Ives

Ah, the lowly county. Not as sexy as a ZIP code, not as awe-inspiring as a state – the county jurisdiction is a shy, unassuming administrative district. Still, business map users often ask about counties. And some aspects of county … Continue reading →

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Some Differences Between MapBusinessOnline Standard and Pro

Posted on February 12, 2020 by Geoffrey Ives

Let’s compare MapBusinessOnline Standard’s Market Analysis button features to MapBusinessOnline Pro’s Market Analysis features. Both versions of MapBusinessOnline allow for the import of location datasets, typically Excel spreadsheets, but the import could be a text file or even a database … Continue reading →

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Accessing Map-based Business Intelligence

Posted on January 15, 2020 by Geoffrey Ives

Map-based business intelligence is information a business manager might derive from a business map. One might also describe this information as location-intelligence. Digital maps have been applied to business operations since Geographic Information Systems came of age in the 1960s … Continue reading →

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The Map Business Online Year In Review

Posted on December 18, 2019 by Geoffrey Ives

As 2019 draws to a close and the Holiday season once more drains my checking account, clutters my living space, and tests my gift wrapping abilities, it’s time to reflect on the changes and improvements in Map Business Online over … Continue reading →

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How Do I Generate Demographic Data for Concentric Circle Maps?

Posted on December 11, 2019 by Geoffrey Ives

This week I discovered the below outlined, interesting Map Business Online Pro Market Analysis solution for creating concentric circles with demographic data. Businesses sometimes need to describe business processes using concentric circle maps. Concentric circles are circles with varying radii … Continue reading →

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The Power of Market Analysis in Map Business Online Pro

Posted on December 4, 2019 by Geoffrey Ives

One possible market analysis scenario, requiring both Map Business Online Pro and Business Listings, is a retail manager planning for a new set of convenience stores along the I-95 corridor in Eastern Virginia. Such analysis using Map Business Online would … Continue reading →

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How to Work With Cities & Towns in Map Business Online

Posted on November 20, 2019 by Geoffrey Ives

This seems a simple question, “How do I show cities on my business map?” And it is a simple question. But still, there are multiple options available to Map Business Online users when it comes to showing cities on their … Continue reading →

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Map Business Online Pro – Webinar Recording & Thoughts

Posted on November 13, 2019 by Geoffrey Ives

Last week I presented a webinar focusing on Map Business Online Pro for users who were interested in our recently released Market Analysis tool. The above video is a recording of the webinar. Please review the webinar covering our latest … Continue reading →

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