RSS- How Location Data Supports Market Analysis
- The MapBusinessOnline Territory Mapping Solution
- Import a Hierarchical Territory Map in Just a Few Steps
- Metropolitan Statistical Areas – Census Geographies for Market Analysis
- MapBusinessOnline Pro – A Solution for Where & When Challenges Related to Location
- Radius Searches Compared to Driving Time & Distance Searches in MapBusinessOnline
- Find the Nearest Facility – Retail Expansion with MapBusinessOnline Pro
- Balancing Territories Using MapBusinessOnline
- MapBusinessOnline – Easy & Affordable Territory Management
- MapBusinessOnline Improvements & Enhancements Over the Years
Category Archives: Sales and marketing
MapBusinessOnline Pro – Combines Driving Time Queries with Demographic Analysis for the Win
When you are in sales, the old duffers love to ask you, ‘What’s your elevator speech?’ What they mean is, if you suddenly found yourself in an elevator with the president of your biggest prospective account, how would you sell … Continue reading
How to Sum Demographic Values Using Calculated Data Columns in MapBusinessOnline
MapBusinessOnline provides subscribers with access to demographic data. By the way, the most recent Census Demographics have been updated in MapBusinessOnline as of Nov 2023. The recent 2020 Census decennial counts are identified in the list as ‘Census 2020.’ We’ve … Continue reading
Posted in Business Mapping Software blog post, Franchise Mapping, How to instruction, Sales and marketing
Tagged Business listings, Business mapping software, Census demographics, Demographic data, Franchise territory mapping, online mapping software, radius map, sales territory mapping, ZIP code mapping
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How to Create a Nationwide ZIP Code Territory Map
Does the above map call out to you? Is this territory scheme similar to the map you want to create for your business? If so, read on to learn how to create a nationwide territory map. MapBusinessOnline is specifically designed … Continue reading
Share Territory Maps with Field Staff Through KML Export
Over the summer, MapBusinessOnline image file export options were enhanced to include KML support. In addition to exporting images such as PNG, Jpeg, or PDF files, MapBusinessOnline now supports KML files. Keyhole Markup Language (KML) is an XML-based file format … Continue reading
Posted in Business Mapping Software blog post, Franchise Mapping, How to instruction, Sales and marketing
Tagged Business mapping software, Franchise territory mapping, KML Export, KML Supporting software, Maps on a cellphone, online mapping software, radius search, sales territory mapping, territory mapping, zip code map
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How to Use a Competitor Map to Pick the Best Location for a Business
Whether you’re starting a business or trying to manage the growth of an existing business, being cognizant of the competition is a significant aspect of sales success. Competitor awareness provides multiple strategic and tactical advantages to any business, especially regarding … Continue reading
Posted in A story, A story, Business Mapping Software blog post, Franchise Mapping, How to instruction, Sales and marketing
Tagged Best business location, Business listings, Business mapping software, competitor map, expansion planning, market analysis, online mapping software, radius map, zip code map
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Identifying Target Markets Using Heat Maps & Business Listings
Products and services don’t generally sell themselves. New products created with specific end-users in mind require market research to establish target markets. It is important to identify where most of the end users are located. Can we find them on … Continue reading
Posted in A story, Business Mapping Software blog post, Franchise Mapping, How to instruction, Sales and marketing
Tagged Business mapping software, customer map, lead generation, market analysis, online mapping software, Sales leads, sales territory mapping, target market, zip code map
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MapBusinessOnline Business Listings Search Tools
MapBusinessOnline has offered Business Listings as a location-based data source for sales leads, business data, and industry resource locations for the last four years. We have recently upgraded the database of business listings to include. Access to over 22 million … Continue reading
The ZIP Code – Your Repository of Business Information
My hometown ZIP code is 01966. Seeing that number brings to mind the town I grew up in on the coast of Massachusetts. I remember standing in line in the town Post Office with my Mom as a little kid. … Continue reading
How to Generate and Assign Sales Leads
Every business has a sales manager whose job is to grow sales. The challenge of generating the right sales leads is critical to the process of successful sales growth. In sourcing those sales leads, matching selected leads with the right … Continue reading
A MapBusinessOnline Workflow for Your Consideration
MapBusinessOnline includes various tools designed to help you develop a business mapping workflow. The critical tools I use when developing business maps are: Map & Data Edit Properties – Use these tools to adjust the look and feel of your … Continue reading